Stuff the New Year Diet
According to a recent study, UK women are expected to squander as much as three and a half billion pounds this month on sale clothing that is too-tight to wear, as they hope to slim down after Christmas using their New Year diet.
The article featured on the The Daily Mail online, suggests that a quarter of female Brits hoping to shed the Christmas pounds and down-size, are tempted by sale 'bargains' which will then end up unworn or left in the wardrobe indefinitely.
Ah the New Year diet, shedding the pounds we've put on over Christmas - what a delightful thought.
It's not bad enough that we have to go back to work, put up with the cold, grey, weather for another few months and suffer the short, sharp dose of reality after the recent festivities, we insist on putting ourselves through a month of misery eating rabbit food in order to slim into a pair of size 8 skinnies (because they were half price) when we'd rather be eating a whole lasagne for two with a duvet over our knees instead.
Perhaps unsurprisingly, the poll also revealed that of the five million British women who plan to start a New Year diet in 2011, only one in six say they expect to reach their target weight as they will set themselves unrealistic deadlines. Additionally, more than half of dieters will give up before 22nd January and one in twenty will ditch the diet after just 24 hours.
That lasagne sounds too good to miss out on, huh?
I think I'd rather join the one third of British women, who would prefer to buy larger sizes in cheaper clothing stores for the time being rather than lose the 'Xmas break weight' in an unhealthy time frame. Then I just need to cut out the labels to remove the evidence of being a larger size.
Head firmly buried in sand. Or maybe lasagne.