Converged Infrastructure Platforms - The Key to Cloud Service Delivery
The Service Provider Challenge
To differentiate their cloud services and attract customers service providers need to offer service-level agreements (SLAs) to their enterprise customers for whom performance, security, and availability are paramount. To do this they need a converged infrastructure platform that allows them to address the concerns and challenges of their enterprise customers who might be reluctant to move their data center operations and applications to the cloud.
The Cloud Service Opportunity
The emergence of the cloud delivery model has created an opportunity for service providers to develop new services that meet the changing needs of their customers for consuming applications that support their business processes. To succeed in this evolving marketplace, service providers must offer added value when competing with established Over-the-Top (OTT) providers such as Google and Amazon. The key to delivering a compelling service is to build it on a converged compute platform that is optimized for the cloud and uses its capabilities to offer SLAs that meet the needs of potential customers for assurances of application performance and availability. These SLAs can reassure customers that their applications are hosted on optimized platforms and delivered from reliable data centers, so that they will be consistently available, which is a motivator to enter in to longer-term contracts for organizations that are considering moving to the cloud-computing environment.
The Need for Service Assurance
In today’s business environment, service assurance has become more than a luxury for organizations that want to migrate to the cloud. Service assurance has become a primary differentiator that organizations are looking for when seeking support for delivery of their business-critical applications. With increasing concerns over service interruptions and the availability of workloads, companies might be reluctant to move their business-critical applications to the cloud or to move to Software as a Service (SaaS) applications without the backing of comprehensive SLAs that set high standards for service delivery and hold the service provider accountable for service outages. OTT providers have built their service on commodity platforms using their own set of tools for service creation. Their primary concern has been to keep costs down so that they can serve a broad public market, and quality of service guarantees have been an after though or are not available at all.Continued on the next page