Barnes & Noble: The Nook is in the House
The Nook e-book reader by Barnes & Noble Inc. is in the house. Not mine yet, but it has begun arriving in stores and homes on Wednesday, one day ahead of schedule.
Amazon began shipping the Kindle Fire on Monday, also one day ahead of schedule. Both Amazon and Barnes & Noble hope their new and improved tablet e-readers become popular Christmas gifts this year.
Apple's iPad, the king of the tablet market, starts at $499. The Nook is somewhat less pricy at $249 and Amazon Kindle Fire sells for $199.
The Kindle Fire features the availability of internet streaming of services through Amazon.com. However, the Nook comes preloaded with software from Hulu and Netflix. Hulu and Netflix let users watch movies and TV shows through their subscription services.
The Nook weights in at less than a pound. It has a battery that should allow Nook's users to watch nine hours of video. Also, the Nook Tablet has 16 gigabytes of memory and an SD slot to add more memory. The Nook operates on Google Inc.'s Android system for mobile devices.
Barnes & Noble also offers free customer service at the 700 plus stores, which is something that Amazon lacks in its product offering. While its still on the shelf this Christmas, the Nook can be purchased online, at Barnes & Noble stores and other retailers including Target, Best Buy, and Fry's.
Though Apple dominates market share in the tablet arena, tough competition in pricing should enable Barnes & Noble to inch up on Apple this year.