Where is Steve Jobs' Greener Apple? (Exclusive Greenpeace Comments) - Page 2
What’s also disconcerting is that Apple has chosen to remain silent about this action. At the time of this writing, Apple has not returned any calls seeking comments about this issue from various media inquiries. Yet businesses, government agencies and schools who have been using the EPEAT registry as a guideline for purchasing computers have started to take notice. They need to determine if any exceptions to their published EPEAT procurement rules can be applied; i.e., can they still buy Apple products? Many Fortune 500 companies require procurement sources to be EPEAT certified and the US government requires 95% of the electronics it purchases to be on the EPEAT registry. Only a few miles away from Apple’s HQ, the city of San Francisco can no longer buy Apple computers because they are not EPEAT certified. Apple’s reversal of course may lead to an adverse effect on its computer sales across the country.
With nearly 700 patents awarded to Apple in 2011, the innovators at Apple can invent products that continue to be environmentally friendly. Alternatively, Apple can create new ways to recycle products that have never been recycled before. As Steve Jobs noted in 2007: "All the e-waste we collect in North America is processed in the U.S., and nothing is shipped overseas for disposal." It's time for Apple to shed some light on its revised practices and reassure its stakeholders that it wants to walk the green talk. Otherwise it will need to quickly revise its Environmental Reports site that states " The way our products are manufactured, used and recycled represents the largest percentage of Apple's total greenhouse gas emissions. That's why we design them for better environmental performance." What's your view? Will you still buy Apple products even if they are not green?