Boomerang Allows You to Schedule E-mail Delivery in Gmail
Boomerang began as a third-party plug-in for Gmail in the the Firefox and Chrome Web browsers that lets you schedule when you send and receive email messages. It works with Gmail accounts and Google Apps for Domains Gmail email accounts. On August 9, the developer, Baydin Software, announced a mobile version of the product that is commpatible with the iPhone, iPad, Android, and other operating systems. In our book, we discuss numerous ways that business owners can not only put Google's Apps to work for them, but also to how maximize those tools - and Boomerang is an excellent example of a tool that can easily extend the power of Gmail.
On The Desktop
If you have ever received an e-mail from a client after-hours and wanted to respond while it's still fresh in your mind but don't want the client to know that you're working late - or available at all hours - then this e-mail scheduler is for you. It gives you the ability to draft your response to that e-mail immediately and then set a time in the future (during normal working hours) to send the e-mail out.
Once the plug-in is downloaded and installed into your browser, Boomerang adds a new "Send Later" button to your Gmail (or Google Apps for Domains e-mail) "Compose Mail" screen. From the "Send Later" button's drop-down menu you can select a relative time (e.g., "in 1 hour," "in 2 days") or set the message to be sent "At a specific time" (as seen below).
Clicking the "Confirm" button (seen above) sets your message to be sent at the date and time you've defined. But you can still edit the message or reschedule your send time at any time (up to the send time) by clicking on the message in the "Boomerang Outbox" or "Manage Boomerang" link in your Gmail Inbox interface.