79 posts tagged topazpartners

A reminder that next Tuesday, the Social Media Club Boston and PRSA Boston are putting on a great program on The Future of Journalism in a Social Media World. Moderator, social media maven and former journalist Paul Gillin will quiz panelists from print, online, television and radio on how social media is changing both their business models and their professions.

Over the weekend I was on Twitter, surfing the net, while watching TV and stumbled across this post from Stowe Boyd about PR spam. I read it once quickly and read it again so I could comment on it. I've been in PR for nearly 10 years and know the drill. Spamming reporters is not what I want to be known as doing, especially as a PR consultant.

It's happened again; a blogger has published a "PR Spammer" blacklist. This time the plaintiff is Gina Trapani of the very popular Lifehacker web site. She links to a blog post by Matt Haughey sporting a similar complaint. Of course, we remember the similar rant and blockage from Wired's Chris Anderson last year.

Welcome to the PRobecast, Episode 62 of Topaz Partners' weekly PR-related podcast. Doug Haslam, Tim Allik, Adam Zand, Rob Capraand Todd Van Hoosear discuss: 1. Controlling spokespeople: what do you do with your Rev. Wright? 2. What we did last wek: PodCamp NYC and Social Media Breakfast 7, "Hiring in a Web 2.0" (with a discussion of Adam's rockin' sports goggles) 3.

On April 30th, my PRSA membership ran out. If I wasn't at a PRSA event - only my third event in the last year - I probably wouldn't have noticed until the next time I wanted to go to a PRSA event. Oh, I got the reminders to renew my membership, but had not. I have been thinking about whether to renew or not since the first notice.

By nature and training, I am not afraid of much. I have, on more than one occassion, proven myself in all forms of endeavors. I have, for lack of a better term, been there and done that and honestly don't feel the need to prove myself to anyone.

Welcome to the PRobecast, Episode 60 of Topaz Partners' weekly PR-related podcast. Doug Haslam, Tim Allik, Adam Zand and Rob Capra discuss: 1. Marshall Kirkpatrick of ReadWriteWeb offers a novel way to pitch: via RSS. 2. My Data is My Data.

Welcome to the PRobecast, Episode 59 of Topaz Partners' weekly PR-related podcast. Doug Haslam, Adam Zand and Todd Van Hoosear discuss: 1. Mark Penn ousted as Clinton's chief campaign strategist: PR conflict of interest involved? 2. American Airlines Pilots Union directs disgruntled passengers to http://www.tellyouraastory.com/ 3.

Welcome to the PRobecast, Episode 58 of Topaz Partners' weekly PR-related podcast. Doug Haslam, Adam Zand and Rob Capra discuss: 1. Forrester on how to do a first-time analyst briefing 2. PR Week and PR Newswire survey on state of the media and PR 3. Shall we apologize, Shel? 4.

One thing that has bugged me for years is what I call the "PR Rolodex Myth." This myth posits that a PR person or agency's relationships with reporters-- their Rolodex-- means that they automatically get better coverage for their clients. When I originally didn't buy that myth, I was new to PR and didn't have a lot of relationships in the media I was pitching.