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After our lovely manicures this morning, I had a chance to interview Natasha Vincent. She shared with me how the Social Media Telesummit helped spring her into social media action. The camera is a bit shaky at times, so I apologize for that. I was trying not to scuff up the nail polish on my fingers while zooming the lens back and forth.

My colleague in arms Leesa Barnes has been at the end of some good ol’ sledging*, it would seem. As she points out on her latest post, there are those who are calling her Telesummit a ‘get rich quick scheme’ and some bizarre attempt to snag some Google keyword love.

Some have called the Social Media Telesummit a get rich scheme or an attempt to hoodwink Google with search engine shenanigans. Others have said that the Social Media Telesummit information page is clunky, reads like a snake oil sales brochure (that via email) and other adjectives that have yet to cross my visual and auditory plane.

As a reminder, if you want to hear my thoughts on how to engage people, including suppliers and vendors, through social media, I am presenting at the Social Media Telesummit tonight at 2pm EST (7pm GMT) Hope to see you there...but no difficult questions at the end!

I just completed the Branding and Blogging session at the Social Media Telesummit. Whew! There's always so much to cover and so little time. Unfortunately, Patsi put her back out and couldn't join me so I had to go it alone. I do want to thank Leesa Barnes for her exceptional organization, good humor and expertise in putting the telesummit together.

Branding is key to any social media strategy. For example, I chose the colours that I did for my blog because it reminds me of a bowl of Skittles. And I love Skittles. Colourful, sweet and yummy. My intent is to show people that social media is colourful, sweet, yummy and fun.

The Social Media Telesummit is becoming its own social media case study. It’s fascinating to see the Telesummit speakers and my affiliates use Twitter, Facebook, blogs, podcasts, videos and other social media tools to promote this event. One of the biggest concerns I see about the Telesummit is the number of sessions.

If you’re still on the fence regarding the Social Media Telesummit, I’m holding a one hour special teleseminar where you can ask me anything about the Social Media Telesummit. Now, this isn’t a session to ask about which blog platform you should use for your shoe buying business.

Christina Hills (pictured left), better known as the Shopping Cart Queen, is one of the speakers at the upcoming Social Media Telesummit. She spent some time with me talking about why emails and autoresponders work much better than RSS alone. The recording is below and I invite you to listen.

Social Media Telesummit - Feb 20-29, 2008 In the fashion world, black is a classic color that works with everything. Styles may change, designers come and go, but black is the template. So, when a new color hits the scene, the fashion world says that that color is the "new black." Well, in social media, video is the new black.