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Top 5 from WOMM-U May 18, 2008 – 3:22 pm There is an advantage in the tardiness to this wrap up post from WOMM-U in Miami: the following highlights have already stood the test of staying with me for a full week , these are observations that have at least held up through a full week of work, media consumption, deep thoughts and Twitter.

I am a few days late with the weekly picture, life it seems, gets the better of me and time just slips by. However, I do have a picture this week and it features some brand new friends I met at WOMM-U. In fact, one of my new friends has the exact same spelling as my first name - which, trust me, is rare! It was one of my goals to meet Liana Frey of Dell, when I went to WOMM-U.

I am a few days late with the weekly picture, life it seems, gets the better of me and time just slips by. However, I do have a picture this week and it features some brand new friends I met at WOMM-U. In fact, one of my new friends has the exact same spelling as my first name - which, trust me, is rare! It was one of my goals to meet Liana Frey of Dell, when I went to WOMM-U.

I am a few days late with the weekly picture, life it seems, gets the better of me and time just slips by. However, I do have a picture this week and it features some brand new friends I met at WOMM-U. In fact, one of my new friends has the exact same spelling as my first name - which, trust me, is rare! It was one of my goals to meet Liana Frey of Dell, when I went to WOMM-U.

WOMMA Flashback May 16th, 2008 posted by: Geno | 5 Comments » Flashback 2005, Andy Sernovitz is using the stage of the first WOMMA conference as a pulpit to preach the virtues of word of mouth marketing.

Just back from WOMMA-U in Miami last Thursday and Friday. It was really a great event and I have to say I really enjoyed meeting clients, prospects, competitors and industry luminaries. Here’s my top 5 things that happened to me at WOMMU (in no particular order): Joseph Jaffe keynote.

Observations from WOMM-U in Miami May 12th, 2008 posted by: Spike | 2 Comments » The thing that I like about the Word of Mouth Marketing Association’s (of which we are a governing member) events is that I always hear some nice, juicy tidbits here and there.

Houlihan's went through an entire restructuring, down to even changing the forks and the music. Half the people who live within a 3 mile radius of the restaurants, have never been to a Houlihan's or were lapse customers. The only people who really knew about Houlihan's was employees, current customers and a "few" others.

Houlihan's went through an entire restructuring, down to even changing the forks and the music. Half the people who live within a 3 mile radius of the restaurants, have never been to a Houlihan's or were lapse customers. The only people who really knew about Houlihan's was employees, current customers and a "few" others.

Following on from the Pick a Charity Workshop sessions yesterday and this morning, the ideas and results for each of the 3 different charities were presented over the lunch sessions. Overall, some interesting solutions were generated and presented, with ideas ranging from generating basic awareness to eco-terrorism.