Search / 168 posts tagged sales tactics

As part of my Texas Tech series, I’ve been corresponding with West Texas entrepreneur and football fanatic (sorry for the redundancy), Tom Grimes, who has consistently offered outstanding commentary and feedback on the Texas Tech and Coach Leach phenomenon.

The economy sucks. Christmas will devastate retail sales. Businesses are cutting their marketing budgets (super stupid) and, in some instances, not hiring consultants. The natural reaction is to cut costs (always smart to cut non-producing expenses) and to slash your prices--DON'T! Now is not the time to reduce your revenues; it is the time to stand up and stand out.

Details about Verizon’s upcoming BlackBerry Storm 9530 launch was still too rich: according to this new source, the Storm will start at $199.99 with a new two-year contract, rather than $219.99. Joe Public will be able to go to their nearest Verizon store on Monday, November 24th to try out the

DBS overhauls sales tactics  Customers will be asked tough questions before investing, says chairman  By Ignatius Low, Money Editor  SINGAPORE’S largest bank is making big changes to the way it sells investments to customers, as it continues to battle criticism over losses suffered by those who put money into its High Notes 5 product.

Pricing for the upcoming .  The touchscreen handset, the first from messaging-mavens RIM, will be priced from $219.99 with a new two-year contract. Alternatively, Verizon will offer the smartphone with a one-year contract priced from $289.99.  The month-to-month handset price is the far more expensive $519.99, reflecting the absence of a long-term contract.

Don’t forget about the Alan Watt Audio page. Bookmark It Hide Sites

At United, they're doing some interesting things like announcing the first sale on an ancillary charge that we've seen. United is running a promotion that gives a 20% discount if travellers pay their first-bag fee on line by February 1 of next year. And the airline pulled back on its plans to raise the fee to check a second bag.

No matter what side you were on, here are a few observations, affirmations and truths, post-election, with respect to selling: Strategy and tactics are equally important.  The purpose of executing tactics in a sales campaign is to drive a well-founded strategy.  Tactics without a strategy is like playing darts with your eyes closed.

When the Google Adsense era came to oblivion (wtF!) or when most people realize that using AdSense isn’t really as lucrative as 123, they forget it and turned their head to what is known as Direct Ad Sales or Sponsorship. Well you might have read a ton of post about direct ad sales and I can’t argue that this could possibly be the highest form of income earner for a blog.

This is an email I received from James Mayfield Smith regarding my post about the top IBM sales rep.  I had a phone conversation with James and then we exchanged emails.  He’s got a very convincing view on the role of storytelling in sales (he refers to it as strategic applied mythology).