Search / 33 posts tagged sales conversations

They say that a lot of the jobs of tomorrow that we are training people for today, does not even exist yet. And I could not agree more. Things are changing and they are changing a lot. The way we do things at work and how we can grow in it are very different than what they used to be even just 5 years ago.

Using Google Website Optimizer to Increase Conversion Rates V-Mail is the Ultimate Tool for Email Marketing. We will be launching an update to V-Mail next week. The new V-Mail 5.5 will be a free upgrade for existing customers. This is a good time to talk about split testing.

Here is an article on Pay Per Click Search Engines (PPCSE), specifically Yahoo Search Marketing I thought was interesting and you might enjoy. I saw it on my friend Reed Floren’s site. One very cool thing I noticed is that Reed has an Audio version of the article on the site.

As a somewhat unconventional post, I wanted to take few minutes to talk about minding your manners in regards to social media and online conversation as a whole.  The air is thick with talk of change and crisis, the election, war, etc.  When life starts to get chaotic, it’s a good time to revisit the basics.

Here’s an idea: An account or a client has never been lost because of a huge problem or failure. Rather it’s been the accumulation of little;, at times even almost imperceptible, bad experiences with our company which has made customers abandon our organization.

Surely you have heard that old saying that goes: “Everyone who passes through here brings happiness with them, some when they arrive and others when they leave”. Funny? Maybe. Although not so much if we ask ourselves: “and me? On what side am I?

Have you ever watched David Ogilvy talking about advertising? Please invest 7 minutes of your time today and watch this video; substitute the words Direct Marketing for On-line Marketing and Direct Response for Interactive Marketing, and tell me if you wouldn't want to have him as THE ambassador for Digital / on-line Marketing today.

So what’s up over at Google… The Search Engine Marketing giant has dealt another serious blow to the Internet Marketing community. This is more bad news for Google Advertisers. A recent change to the Google AdWords algorithm has resulted in a Double Hit for advertisers: Now the rates you’re paying

Success Stories are Sales Tools Most companies have what they think are success stories on their websites. They call them case studies. Generally, they're more about telling everyone how great your company is and getting your product names in the text as many times as possible.

Success Stories are Sales Tools Most companies have what they think are success stories on their websites. They call them case studies. Generally, they're more about telling everyone how great your company is and getting your product names in the text as many times as possible.