Search / 18 posts tagged corporatepr

Last December, Burger King generated some positive PR chatter when it signed an EU undertaking to end fast-food advertising aimed at the under-12s. Well, that hasn’t lasted. I have just noticed that the food behemoth is preparing to launch a global campaign for kids next month with a toy promotion featuring characters from The Simpsons.

From NextGen Player: "Ah, it’s the second Thursday of the month and that can mean only one thing. Another round of NPD software sales figures and the obligatory corporate PR spins. Or at least in an ideal world. You see, unlike are good friends to the south, up here in Canada the NPD Group doesn’t provide us with hard numbers.

I’ll be using Groundswell as a text to augment Reputation Management in a Corporate PR class this fall. Are other public relations educators using Groundswell? If so, perhaps we could collaborate on discussion questions and exercises. Please drop me a line!

GE Recycles Water, Woody Allen Humor Last night, during the season finale of The Office, GE debuted this comely advertisement trumpeting the corporation's water-recycling program (or something). In it, a team of miniaturized, white-suited laborers in assembly-line formation works together to fill a tank with liquid, which, at commercial's climax, rains down from the heavens.

Ron Bonjean, one of the top communication operatives in town, has started his own firm, The Bonjean Company. His firm will focus on strategic work for clients in communications and lobbying. Not wasting any time, Bonjean is hitting the ground running.

Ron Bonjean, one of the top communication operatives in town, has started his own firm, The Bonjean Company. His firm will focus on strategic work for clients in communications and lobbying. Not wasting any time, Bonjean is hitting the ground running.

Jason Miller, a veteran of several Republican campaigns, has joined the Washington, D.C.-based Dezenhall Resources as a communications consultant. Dezenhall is an independent communications firm that advises clients on public affairs campaigns and how to handle a crisis.

Jason Miller, a veteran of several Republican campaigns, has joined the Washington, D.C.-based Dezenhall Resources as a communications consultant. Dezenhall is an independent communications firm that advises clients on public affairs campaigns and how to handle a crisis.

Daily Links The World is Smaller than You Think! Dennis Stevenson has a huge insight when he learns that the world is tiny, thanks to Twitter and the twittersphere. And me, tangentially. Rating: ★ ★ ★ ★ ★ Tags: dennis stevenson, twitter, social media, globallogicThe Hard Pill » The Buzz Bin Geoff Livingston "Most corporate communicators are trying to adapt a social tactic like blogs.

Melissa Merz has been named Vice President for Communications for the New Democrat Network, a progressive think tank and advocacy group headed by Simon Rosenberg. The Oklahoma native was Communications Director for Sen. Ron Wyden (D-OR) from 2006-07. Most recently, she worked in local politics in DC, including a stint with D.C.