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  1. Photo of swhitey

    10 Reasons Not To Use Gimmicks In Marketing

    http://www.brandidentityguru.com/ wordpress/ 2008/ 10/ 10-reasons-not-to-use-gim…

    1. They make you look small 2. They make you look desperate 3. They don’t work 4. They are a budget waster and if they are free see #5 5. They are a time waster 6. They turn customer off 7. They are nothing more than a short term band aid if they work 8. They break trust with your clients/prospects 9.

  2. Photo of storyspinn

    Getting Your Audience to Listen - Turning the Mundane Into Extraordinary

    http://www.searchmarketinggurus.com/ search_marketing_gurus/ 2008/ 10/ getting-y…

    "Attention ladies and gentleman, if you would reach forward into the pocket in front of you and pull out the safety instructions card, we will now go over the safety features of this aircraft....." How many times have you heard that? How many times do you tune it out?

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    Videos about Word of Mouth Marketing

    1. Word of Mouth Marketing
    2. Was ist eigentlich Word-of-Mouth Marketing?
    3. Online Marketing, Word of Mouth Marketing on Your Business
    4. Columbus: Indie Art Capital of the World (11.01.07)
  4. Photo of storyspinn

    Getting Your Audience to Listen - Turning the Mundane Into Extraordinary

    http://www.searchmarketinggurus.com/ search_marketing_gurus/ 2008/ 10/ getting-y…

    "Attention ladies and gentleman, if you would reach forward into the pocket in front of you and pull out the safety instructions card, we will now go over the safety features of this aircraft....." How many times have you heard that? How many times do you tune it out?

  5. Photo of mitchtwist

    SPOS #124 - Six Pixels Of Separation - The Twist Image Podcast - +1 (206) 666-6056 - Government 2.0 With Mike Kujawski

    http://www.twistimage.com/ blog/ archives/ spos-124-six-pixels-of-separation-the…

    Welcome to episode #124 of Six Pixels Of Separation - The Twist Image Podcast. Huge episode full of high-brow Marketing talk. Don't let that scare you. Listen to Mike Kujawski talk about Government and Government 2.0. There are some great insights for anybody and everybody interested in Marketing, Communications and Advertising.

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    The Do NOT Vote Campaign

    http://rohitbhargava.typepad.com/ weblog/ 2008/ 10/ the-do-not-vote.html

    As a parent, I appreciate reverse psychology. My kids are still at the age where it works, so I'm a big fan. Apparently when they become teenagers, it still works but only if you tell them not to do something.

  7. Photo of rbhargava

    The Do NOT Vote Campaign

    http://rohitbhargava.typepad.com/ weblog/ 2008/ 10/ the-do-not-vote.html

    As a parent, I appreciate reverse psychology. My kids are still at the age where it works, so I'm a big fan. Apparently when they become teenagers, it still works but only if you tell them not to do something.

  8. Photo of swhitey

    Seth Godin - Hating On TV Advertising

    http://www.brandidentityguru.com/ wordpress/ 2008/ 10/ seth-godin-hating-on-tv-a…

    Why do word of mouth marketing folks hate on traditional advertising? Today Seth Godin writes: This is why the Journal’s report that Google is flirting seriously with a big advertising buy is so troublesome. Once you start buying TV time, you just added another tool to your marketing belt.

  9. Photo of sirnoze

    WINNER | SWOMfest Haiku Contest

    http://brandautopsy.typepad.com/ brandautopsy/ 2008/ 10/ winner-swomfest.html

    "Big Ups" to SCOTT ANDERSON ... his SWOMfest Haiku was chosen as the bestest. His prize is a comp'd ticket to SWOMfest.Good goin' Scott ... great Haiku ... see ya at SWOMfest.

    2 days ago by sirnoze in Brand Autopsy · Authority: 517
  10. Photo of dollarmoviereview

    The Green Kitchen Bribe...er... Referral Fee

    http://causerelatedmarketing.blogspot.com/ 2008/ 10/ green-kitchen-bribeer-refer…

    Dear Kind Readers:Last week I got the most inventive word of mouth marketing approach that has crossed my desk in some time. It’s for a new green enterprise and it includes a $40,000 ‘green’ kitchen giveaway and a $1,000 bribe…er...

  11. Photo of dandith

    Digital Printing and Other Tips to Improve Your Power of Convincing

    http://www.superadvertisingtechniques.com/ index.php/ 2008/ 10/ 04/ digital-prin…

    How do you make people believe that you are the best business in the industry? How are you going to convince them that you are what you’ve been trying to project on your ads done through digital printing? Coming up with the right ads is one factor that you must research a lot about before proceeding.

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