Search / 43 posts tagged SEM-Conferences

Here’s a new search marketing conference. What’s different about Searchcamp Philly, which is to be held at Temple University over the weekend of September 6 & 7th, 2008, is the unbelievable entrance fee of $21. That’s right, two tens and a one, that’s it.

Nothing smacks more of ADD in a Web 2.0 world than micro blogging and microcontent. “Flow Apps” as Stowe Boyd calls them. As such, the last session I’m blogging on day two of Web 2.0 Expo is appropriately named: “Short Attention Span Theater: The Birth of Microblogging & Micromedia” The cast of

The first session for me on day two of Web 2.0, “Creating a Coherent Social Strategy for Business” with Josh Bernoff and Charlene Li of Forrester, was one I’ve been looking forward to since I first read Groundswell. See my previous interview with Charlene Li on Groundswell.

Sessions on day two begin at 8:30 PST and while I appreciate that, it’s aggressive in my book. So, I’ll be attending, Twittering and blogging the following sessions at Web 2.0 Expo today as well as visiting blogtropol.us: 9:40am Creating a Coherent Social Strategy for Business Charlene Li (Forrester

The second workshop of the day at Web 2.o Expo, “Startup Metrics 101: Product & Marketing Workshop” provided attendees a glimpse into the vast depth of knowledge from Dave McClure of 500 Hats who offered some pirate speak, “AARRR” to help delegates remember his model for building web businesses.

My first post from the Web 2.0 Expo in San Francisco is the second half of “Free Traffic: SEO/SMO 101 (Search Engine & Social Media Optimization) with Stephan Spencer of Netconcepts and Muhammad Saleem of Advantage Consulting Services.  Unfortunately, I missed the SEO portion and gauging by the crowd around Stephan, it went quite well.

The Search Engine Strategies (SES) New York Conference & Expo got under way this week at the Hilton New York, officially kicking off on Mon. March 17th and ending today, Thurs, March 20th. According to Forrester's Five Year US Interactive Marketing Forecast, search marketing is extremely important today and is expected to triple in the next 5 years to over 25 billion.

B2B Search sessions (both organic and paid) can be few and far between, so any time it exists I’m sure to plant myself in the front row.  The B2B Tactics session was moderated by Jeffrey Rohrs, VP, Agency & Search Marketing, ExactTarget Speakers included: Patricia Hursh, President and Founder, SmartSearch Marketing Barbara C.

After gathering around the caffeine this morning for Day 3 of SES New York, attendees gathered to listen to a keynote from Gordon McLeod, President, The Wall Street Journal Digital Network. Gordon led the audience through the evolution of SEO within the Wall Street Journal organization, noting that they didn’t necessarily do things right the first or second time.

Day two rolled right along here at SES New York with great sessions well documented by an array of blog coverage. This includes our own Jolina Pettice who filed an SES inspired post on “Tips for Overcoming Client-Created Roadblocks” as well as session coverage of “Converting Visitors into Buyers” and the Orion panel on Universal Search.