11,051 posts tagged Brand
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Which Auto Brand Should Go Next?
http://www.marketingblurb.com/ 2008/ 05/ which_auto_brand_should_go_nex.html-
CAN McCAIN ACTUALLY TRY TO RUN BY DENYING HE'S REALLY A REPUBLICAN?
http://downwithtyranny.blogspot.com/ 2008/ 05/ can-mccain-actually-try-to-run-by…Earlier we mentioned how some in the Republican Party are calling for some long overdue self-examination. John McCain, even more than the congressional incumbents, has to examine how the GOP has gotten so out of step with American voters on so many issues.
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Cherie Blair’s Memoirs, Speaking For Myself
http://www.bbdo.co.uk/ blog/ archives/ 842or Cherie Booth’s “Speaking For My Mortgage” or “Speaking For Ten Grand A Pop” or and a link to an old one, click for full size :
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Brand tags: branding by the people
http://www.beyondmadisonavenue.com/ 2008/ 05/ brand-tags-branding-by-the-people/…Tag clouds are a questionable way of browsing the internet. But applying the same concept to branding yields entirely different results. Brand tags is the brainchild of Noah Brier, and is based on a relatively simple idea: The basic idea of this site is that a brand exists entirely in people’s heads.
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Think You Have Recruiting Nailed? Move to Onboarding
http://www.brandlovehate.com/ 2008/ 05/ think-you-have.htmlThe employer brand promise is made during the recruitment process, and it's checked and measured every day of employment. But day-one employment seems especially critical, as the new hire quickly is assessing - "is this everything I expected and was promised?" This makes me wonder how new employees
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Brand Tags
http://gemssty.com/ 2008/ 05/ 11/ brand-tags/Noah Brier has released a very interesting web-application called Brand Tags. The premise is this: a brand is really what the consumer has in mind, the sum-of-all-thoughts regarding that particular brand-name or logo.
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Steve Yastrow on the WE Relationship
http://seedsofgrowth.com/ steve-yastrow-on-the-we-relationshipI love the premise from Steve Yastrow’s recently-published book, WE: The Ideal Customer Relationship. In the opening chapter, Yastrow writes … Relationships have become powerful differentiators. Customers can’t tell is your product is better than your competitor’s product, but they can tell if they have a better relationship with you than with your competitor.
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The future of communications
http://psnetwork.org.nz/ blog/ 2008/ 05/ 11/ future-of-comms/For the last couple of months I have been focusing on (what I hope has been) a less technical and more strategic approach to public sector communications; with a particular emphasis on using change management as the context for understanding what social media and govt 2.0 mean for our agencies.
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Kensie Knit Mini-Dress, Under $20
http://www.styleitless.com/ kensie-knit-mini-dress-under-20/*Image Via Macy’s. This Kensie Knit Mini-Dress has been haunting me for months. Today I saw the sale price that satisfied me. It used to be $6 but you can have this mini-dres for $17.24. That is if you’re size S, XS and M. You’ll have a lot of mileage for this knit dress.
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Kensie Knit Mini-Dress, Under $10
http://www.styleitless.com/ kensie-knit-mini-dress-under-10/*Image Via Macy’s. This Kensie Knit Mini-Dress has been haunting me for months. Today I saw the sale price that satisfied me. It used to be $6 but you can have this mini-dres for $17.24. That is if you’re size S, XS and M. You’ll have a lot of mileage for this knit dress.
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ON: UMA vs. Lancome
http://joannapenabickley.typepad.com/ on/ 2008/ 05/ on-uma-vs-lanco.htmlWhat do you get when your lazy web master forgets to pull down the your last campaign? French Cosmetic Titan, Lancome, has just found out. The company is being accused of continuing to use and drive sales on its Asian and Canadian web "Billboards" by using Uma Thuman's face without Uma's permission.