44 posts tagged Brains_On_Fire

CP+B, Fast Company, Apple and PC May 20th, 2008 posted by: Spike | 6 Comments » As it is already widely known, the cover of June’s Fast Company boasts one Alex Bogusky of Crispin Porter + Bogusky fame, who has been hired by Microsoft (to the tune of $300 million) to “crush Apple.” If you’re

Price or Superior Product – which will win? May 19th, 2008 posted by: Spike | 4 Comments » There is a war that’s been raging for many a year. It’s one that a lot of companies from all different industries wage every single day. On one side you have a less-expensive product. Plain and simple.

WOMMA Flashback May 16th, 2008 posted by: Geno | 2 Comments » Flashback 2005, Andy Sernovitz is using the stage of the first WOMMA conference as a pulpit to preach the virtues of word of mouth marketing.

Overheard in the Brains on Firesphere May 15th, 2008 posted by: Spike | 1 Comment » ROI is the Return on Intention. It’s not about your investment. It’s about what you’re investing in. -Greg Cordell, Chief Inspiration Officer

How Not To Create A Tagline May 13, 2008 | Tate Linden Most regular readers of this website will know I'm not a big fan of the way most organizations use taglines. It seems that companies use them because they're supposed to have something under their name and above their address on their business cards - but they're not quite sure what its supposed to do.

Observations from WOMM-U in Miami May 12th, 2008 posted by: Spike | 2 Comments » The thing that I like about the Word of Mouth Marketing Association’s (of which we are a governing member) events is that I always hear some nice, juicy tidbits here and there.

Yesterday we got the news that our blog is now included in Guy Kawasaki’s new adventure on the internet called Alltop. And now you’re asking yourself, what is Alltop? We help you explore your passions by collecting stories from “all the top” sites on the web.

Geno and I are in Miami through the end of the week or WOMMA’s WOMM-U. I’ll do my best to update the blog and report in on the presentations I hear. Geno is teaching 6 “classes” in the next two days so I’m sure his time will be a little more limited. You can also follow our updates on Twitter - @spike_jones and @genochurch.

sncr SNCR(SNCR: 23.20 +1.09%)…This company first came public back in 2006, under $10 and then worked it’s way up to $48 last October. Consist with it’s tech DNA, it suffered a precipitous decline since then and has started to retrace it’s former …Stock Discussion, Trading Ideas, Stock… - http://www.ibankcoin.com/peanut_gallery|||Synchronoss Technologies, Inc.

Never pick a tagline that just anyone can use. Ever. May 6th, 2008 posted by: Spike | 15 Comments » Examples of this come to us today via Taylor Vandiver via Team Forty: Create. Organize. Share. Connect. (blist) Experience. Share. Connect. (geotract) Connect. Share. Live. (KIJIG) Create.