Turkey Gobbling Political Unrest Through Social Media Reform
Businesses read daily news depicting how social media is the hottest iron on the fire, yet it pales in comparison to what Istanbul residents will soon awaken to: no more #socialmedia fun.
Turkish lawmakers are tirelessly planning reform which will whack Twitter and other forms of social media from lists of allowable websites, forcing a literal underground community where anyone with internet access will need to hack, smack or jack their way back into Twitterdom. Blaming political unrest, the Bill strengthens police intervention, attacks social media and makes businesses suffer the backdraft. Government officials are working on targeting internet crimes and will have its own special section for social media sites.
What will this do for Turkish businesses? Yeah…ouch. Perhaps this is why individuals are already making their stand by forming their own plans for rebutting the potential reform.
Turkey Businesses May Suffer
Dogan Holdings, based out of Istanbul and responsible for raising stakeholder awareness through Technology, could see mildly problematic responses from any legislation enacted by Turkish lawmakers.
Peak Games employs 200 people and has developers in Istanbul and Ankara. Roughly 50% of their game players are in Turkey; most are playing from - you guessed it - social media sites like Facebook.
In fact, Turkey is bursting with enriched internet companies, many of them selling things like gaming supplies, clothing and other forms of personal enhancement. Turkey, due to its larger size and younger generation of shoppers, is an attractive location for businesses to transact which could all change after Turkish governments have raked them across the coals.
UK-based, but regional corporate hampers shipper Whisk Hampers does plenty of dealing in Turkey, and doesn’t see much change in current orders since few of their customers from abroad find them through searches as opposed to social media.
Turkey Businesses Enjoy Open Marketplace
Because many other politically unstable countries haven't totally kicked social media to the curb, many businesses still enjoy marketing success. No longer do gigantic companies enjoy the complete dominance of markets and marketing as they once did. Exhibit A: social media marketing. This is awesome news for those of us with micro-sized businesses or who operate within countries like Turkey, Jordan and Saudi Arabia.
However, if the Turkish government cannot corral their political issues and maintain their police forces, new businesses will have one less marketing outlet which, today, just happens to be the largest.