This Gun's for Hire: 5 Things Companies Look for in Hiring Bloggers
There's something to be said for walking a mile in someone else's shoes.
And when it comes to the world of blogging, these stilettos have covered much territory.
In the last two years I have been blessed to work as a paid blogger for some influential sites, and I've also recruited bloggers to work for me on professional and creative projects as well.
Experience that qualifies me to help you gain insight into the world of blogging for bucks.
Though it's not rocket science, it does require a strategic approach and an awareness of a few practices and principles to beat out the competition.
With this in mind, here are a few pointers to turn your passion into pay.
Here's what decision makers look for in their contributing bloggers.
1. Your online reputation: This includes your personal blog, your professionalism at social media sites, your gripes or “word wars” with others that you've worked with, and your overall personality. This sleuth work typically helps to ensure that you'll be a good fit for their team, and that you'll be “low maintenance” in terms of retention.
2. Your creativity: This goes beyond being able to write well. Good writers are a dime a dozen. Are you innovative and unique? Do you have additional skills like photography or expertise in Wordpress? Can you self-edit? The more you know, the greater your value.
3. Your affiliations: No, not your club memberships, rather other sites that you've done guest posts for, or paid assignments. Blogging for the top-dogs in your niche, or sites with high visibility will definitely earn you brownie points here and elevate your status. As they say, “you are judged by the company you keep.”
4. The success of your site: Have you received awards or recognition from others in the blogging industry? A high Google PR ranking? Impressive Alexa stats? A high level of commenters or large following? Then you've got a good chance of serious consideration.
5. Passion: If you don't display enthusiasm for it, chances are you won't stay the course, because the pay in most cases is moderate at best.
Add these five tips to your blogging know-how and you'll add “paid blogger” to your resume.