Prediction: Google Buzz Will Dominate Twitter
As both a Twitter use and a Buzz user, it will be hard to let go of Twitter, but unless something drastically changes, Google will dominate once again, Here's why Twitter may well end up in the same abyss as Yahoo! Search or AltaVista.
Buzz is far more feature rich than Twitter, with simple features like the photo and video integration built right into each individual Buzz. Buzz is also arguably better equipped to handle RSS feeds than Twitter. Similarly, one of Gmail’s greatest features—the ability to thread conversations—was carried over to Buzz, something I always felt was lacking in Twitter. Couple that with borrowed concepts from Twitter and you have a much more well-rounded social media service.
But better features aren't the only reason Buzz will dominate. Lke Microsoft, Google has never really successfully created or invented an entire new market like Facebook or Twitter, but they have certainly overtaken the competition time and time again, whether as a search engine, webmail client, or video sharing service. Buzz is just another extension of an already impressive and successful portfolio.
Something that Twitter never had and Buzz today has is the financial might of Google behind them. If Google sees serious potential in Buzz that you can bet your bottom dollar that Google can pump-in practically endless amounts of funds, unless off course the service goes astray like Orkut. Google already has social media results incorporated in their searches, which means they hold on the monopoly on which messages they want to display in the search, and dare I say that unless Twitter gets bought out by Google, expect Google to become increasingly biased towards Buzz’s results.
Twitter’s growth has too been more or less stagnant based on the Compete's numbers for about a year or so now, and in fact there has been times when Twitter has even seen a decline interest if Google Search Insight’s numbers are to be trusted.
Finally, Buzz has far more potential from the get go than Twitter has even today. Just image the possibilities:
- Buzz Google search results
- Buzz YouTube comments
- Buzz interesting emails from Gmail
- Stumbleupon or Digg style button inside Google Chrome and a Firefox extension
- Buzz locations and landmarks from Google Maps or Google Earth
- Buzz your wish list from Google Base
Given Google’s online footprint, the possibilities are endless and far more readily exploitable than they are for Twitter. In fact, for Twitter to survive, they will have to reinvent themselves if Google is seriously coming after them. All the signs are that Twitter is in Google's crosshairs.