Big Social Networking Announcement Today? My Guesses...
Last night on Google+, long-time Internet gadfly (meant in a good way) and social media pundit Robert Scoble picqued my interest. In a post on the new network at 7:43 p.m., Scoble hinted that a major social networking announcement was going to be made, further hinting that the big news would be released sometime this morning.
Scoble has spent a major part of his life visiting with and interviewing Internet startups and extracting from them a laundry list of new features and projected timelines. He’s seen these companies come and go, rising up as “the next big thing” and crashing down quietly in a mountain of ones and zeros.
Most of these companies love the exposure, and I’m certain push Scoble to write about them or release the interview video as soon as possible, to maintain traction while attempting to get their foot in the social networking door. When Robert Scoble is asked to sign a Non-Disclosure Agreement, it means someone big is making a major change or feature addition, or they're small but have something ground-shaking.
Either way, when a NDA is involved with someone like Scoble, I feel it is time to take note.
Although we have to wait until 11:00 a.m. today for Scoble’s lips to become unsealed on what the big news is, I want to take a stab at guessing.
Facebook’s Google+ Feature Match
Social networking’s incredible growth, increasing popularity and still-unrealized incredible business potential has turned up the heat on what is typical corporate competition for success. Between Facebook and Google, it's an all-out street fight, with nothing less than social dominance hanging in the balance.
Currently 25 million Google+ users enjoy (with many extolling the virtues of) slick new features such as embedded video conference style Hangouts, the group-based messaging service Huddles and the relatively intuitive click-and-drag grouping system called Circles. These new features have caused many who were invited into the "beta" test early on to shout to the rest of us to join in the fun.Continued on the next page