Program to Stop Cyberbullying Launched
October is National Anti-Bullying Awareness Month.
To commemorate the event, The Cyber Safety Academy today launched The Great American NO BULL Challenge. It is a program that empowers students to stop cyberbullying, a problem 50% of teenagers have experienced.
According to the Center for Disease Control, 67% of cyberbullying happens thru Instant Messaging (see graph). But with the advent of faster and more advanced smartphones, these figures may change.
The Great American NO BULL Challenge offers 25 million middle and high school students the opportunity to write and direct anti-bullying videos in a national competition. The Great American NO BULL Challenge represents the largest campaign against cyberbullying in America's history with a target reach of 134 million individuals.
Content from the winning entries will be the subject of three Public Service Announcements (PSA) to be aired nationally. It will also be part of a 25-minute school assembly program for schools and organizations to assist students with cyber safety education across the country.
The winners at the NO BULL Red Carpet Awards in San Francisco in July 2012. Videos should be submitted at: www.nobullchallenge.org between January 15 - March 15, 2012.