Do You Speak Crowd? Film Funding for Mavericks
Mainstream media and major film distributors don’t speak “Crowd.” They just don’t seem to get it.
Crowd sourcing and crowd funding, by nature are not mainstream and Netizens happily communicate in their own language and with their own peeps.
Two filmmakers, Karl-Martin Pold and Sarah Noeringberg, are soliciting donations at StartNext online for their documentary, A Man Called Spencer; about the famous Italian actor, Bud Spencer, who is most known for his spaghetti westerns.
When the Italian press got wind of it, one of the newspapers released a misguided story claiming that Spencer was poor and was trying to raise money to support himself. Really?
In the cafe culture of creatives around the world who are familiar with the subject and meaning of crowd sourcing and its counterpart, crowd funding, the subject is still hot. They understand it and are embracing it by the thousands.
To clarify for those who may not yet have entered this democratized medium, crowd sourcing is a way to engage the talented citizens of the Internet in the creative aspects or other elements of a project, i.e., the script, music, effects shots, titles, trailers, etc.
A subset of crowd sourcing is crowd funding, a platform that enables filmmakers or other creatives to solicit monetary donations for their projects.
Perhaps one of the earliest films to appear online for free download was Star Wreck, released in 1997. It was 45 minutes long and message boards caught on fire. The phenomenon had begun.
The same team released one of the first collaborative films to crossover into the mainstream press and become well known, Star Wreck: In the Pirkinning. It was launched in 2000 by maverick filmmakers (five students and several unemployed friends from Tampere) with little money, lots of idealism and their own home computers.
The blue screen used behind many of the scenes of the film, was a piece of linoleum painted with blue chroma key paint and their equipment may not have been the most exotic, but they worked together to make their movie and found themselves in the post production process by 2004, much of which was completed in their homes. (This is a picture of creator and producer Samuli Torssonen’s kitchen that housed the render farm.)
Star Wreck: In the Pirkinning was released online on October 1, 2005, and within four days had over 400,000 downloads. It was subsequently shown on TV in Finland, Sweden and Norway and the DVD came out in the UK on April 4, 2009.Continued on the next page