Ashton Kutcher Pushes the Envelope, Again! Can It Be Bad?
Amidst the press ballyhoo he received for his Two and One Half Men debut scoring record ratings, the next few days, Ashton Kutcher continued to barrel his way into the spotlight as reporters circled to feed and feast on the hype Kutcher is known for creating. Can such twin tongued publicity about one's professional career and personal life be bad? Not for Kutcher who seamlessly navigates the waters of celebrity with deft acumen to promote himself and his agenda. When casting Kutchner to replace Charlie Sheen's blowout on the show, did CBS expect anything different from Kutcher?
Well, maybe and they're not sharing the inside, inside, inside scoop, really. We do know from reports in The Hollywood Reporter and Variety that Kutcher provided free publicity to companies Chegg, Hipmunk, GroupMe and Flipboard when his character (aptly representative of Kutcher?) internet billionaire Walden Schmidt, keyboarded on a laptop covered in sticker logos from those companies (large print visibility). Hmm. Free publicity for companies in which he has a vested interest, a financial stake?
Absolutely. We are discussing Ashton Kutcher here, and he has done this before. According to Variety reporter Andrew Wallenstein, as a guest editor of Details magazine last month, Kutcher featured many companies in which he held investments without adequately disclosing this information. Kutcher has been criticized for this and also lauding his companies on Twitter without revealing his subtle agenda. Criticism or no, has he lost any of his legion of Twitter followers over it? Probably not and certainly not enough to curtail this behavior which the criticism has perhaps encouraged. Indeed, it is publicity, and as many celebrities acknowledge, sometimes there is no such thing as bad publicity.Continued on the next page