Tiger Woods to Blame for Stock Market Crash?
When I suggest that a golfer might be responsible for the gut-wrenching decline of the stock market, even one of Tiger Wood's stature, you may be tempted to whack me in the side of the head with a 4 iron.
It's now been almost two years since Tiger crashed his Cadillac Escalade a few hundred yards outside his Florida house - an easy mistake - and started a cascade of revelations that basically amounted to: he slept with 4,218 women who weren't his wife.
Back in 2003, when the consulting firm Accenture selected Tiger to represent them, their chairman said “Tiger Woods’ strength, mastery, discipline and relentless focus on winning are universally recognized qualities that mirror the characteristics of a high-performance business, making him the ideal representative for our market positioning."
Personally, if I ran Accenture, I'd be tempted to take that press release off my Web site, because in retrospect it reads more like (and I'm making this part up)...
"Boy, were we short-sighted."
In fairness, for years Tiger was the example of what the rest of us want to be: a winner.
But Tiger's focus was on Tiger, not on making the world a better place. He wasn't even focused on making his family a better family.
This, I'd like to suggest, is the problem with the stock market and many of the companies represented there. We have drifted into the Clever Economy, where ego-driven leaders try to outwit the rest of humanity and demonstrate that they are truly Masters of the Universe.
Jack Welch is a genius. Steve Jobs is God's best friend.
These are fallible men. We glorify them instead of their companies and their employees, and that's a huge mistake. It's sort of like worshiping your oil tank because it heats your home, when in reality it is simply doing its job.Continued on the next page