Google and Motorola Mobility – Long Shadows and New Horizons - Page 2
A bigger challenge beyond direction
The major challenge for Dennis Woodside will be addressing the air of malaise and despondency that has settled over the team in the last 10 months. Setting a clear focused direction will help but, more significantly, it will require the creation of a vibrant culture and cohesive community; an environment that blends the best of Motorola’s innovative hard charging device focus with the fast moving open creativity and software mentality of Google. If this can be achieved, the standalone business could become a powerhouse of innovation over the next 5 years.