Agile Marketing is a new approach to marketing that increases the speed, predictability, transparency, and adaptability to change of the marketing function. This blog evangelizes Agile Marketing, covering techniques and processes that are tested in the real world of startups and mid-size companies.
Recent blog post
Interview with John Mardlin
A couple of weeks ago I had the chance to interview John Mardlin of PMRobot. John’s video isn’t very clear (some kind of problem with his camera), but he has some very interesting things to say about how to (and not to) bring Agile Marketing into an organ...26 weeks ago
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