Advertising articles published in May 2013
Browse published articles by month:
May 30, 2013
Oreos Marketing and Product Success -- A 101 Year-Old Brand
Why is Oreo Consistently Popular? Innovating Product, Marketing Social.
May 29, 2013
Are Online Video Ads Just as Effective as TV Ads?
Ad Execs say they think online video ads are as effective or more effective than TV ads according to study.
May 22, 2013
Social Marketing for Seniors -- Don't Dismiss This Growing Demographic
Social Seniors. An Important Demographic for Social Marketing Strategies.
May 18, 2013
Developers Beginning to Defect from AdMob's Empire
Developers beginning to look past AdMob to younger, more effective and innovative ad networks.
May 15, 2013
Online Native Advertising: Why More Businesses Are Using It
Native Advertising. Businesses Use It Partnering with Social Media Venues.
May 14, 2013
Pardon Me – May I Borrow Some Equity?
Audi Soars by Surfing on Two Waves of Emotional Content
May 9, 2013
Native Advertising May Have Solved it's Multi-platform Scale Problem
Scaling native advertising has hindered it's adoption, but there may be a solution.